Hollywood actress Jessica Alba’s organic beauty and baby care brand Honest Company has a strong start in 2021, thanks to the introduction of disinfection products during the pandemic.
The company’s first earnings report since its release shows that in the three months to the end of March, the company’s household and health product category revenue increased by 53% year-on-year, which was attributed to the sales of its disinfection products. Listed Early May. The group will begin distributing disinfection products in the second half of 2020.
“Although we can still see significant growth in households and health, as more and more consumers get vaccinated and return to their daily routines before Covid, we are beginning to see households and retailers destocking products Disinfection and disinfection,” Chief Financial Officer Kelly Kennedy said on Wednesday’s earnings call.
Overall, revenue in the first quarter reached a record $81 million, an increase of 12% over the same period last year. Sales of diapers and wipes fell by 2%, while revenue from its skin and personal care division increased by 42%.
Digital channel revenue increased by 2% to US$42.5 million. Retail channel revenue was US$38.6 million, higher than the US$30.9 million in the same period last year.
Chief Executive Nick Vlahos said: “In general, as consumers’ behavior changes in response to the Covid-19 pandemic, we are seeing an increase in consumers’ willingness to return to stores.”
Alba launched Honest Company in 2011 and quickly achieved sales growth.But in 2015 and 2016, the company was Troubled by lawsuits The company claimed that some of its products contained synthetic and toxic ingredients and paid nearly $10 million to consumers in the court settlement.
The company raised US$413 million and was valued at more than US$1.4 billion in the IPO.
“Looking forward, we will continue to use consumer insights to drive our focus on current and future trends in the areas of self-care, clean beauty and skin care, as well as our main product categories such as diapers and wipes, home and health,” Alba said Said in a statement.